You can also change your shade of lipstick depending on the event or your mood. If you are attending a gala dinner you'll want to choose a more striking lipstick that complements your outfit choice. If you are heading to the beach for a day of rest and relaxation a more subtle shade of lipstick would be most appropriate.

Although it seems that the color choice in lipstick is unending, there are also just as many brands of lipstick to choose from.

Cosmetic companies recognize the importance of lipstick in their customer's lives. They want to improve their lipstick products so that they are longer lasting and the colors stay more vibrant.

There are several lipstick brands that now offer all day wear. This means that the woman applies the lipstick once in the morning and it is intended to stay fresh throughout the day. Many of these types of lipstick claim that the product wouldn't smudge off even if the woman is drinking or eating.